mediasmart  is an omnichannel programmatic advertising platform trusted by leading advertisers, agencies and trading desks globally. mediasmart empowers marketers to integrate the consumer journey across connected devices like Mobile, CTV and DOOH to deliver unified and impactful communication, leveraging both online and offline behavioural signals to better target and personalise their message. Marketers have the ability to use the platform on self serve, managed serve or by building their own solutions on top of its open APIs. 

Advertising

Media & Entertainment

Technology

mediasmart

mediasmart's headquarters in Madrid, Spain

The São Paulo office focuses on client services and sales strategy for the LATAM region, emphasizing creative solutions.

São Paulo

This department manages and optimizes client and platform performance through operational strategies and growth initiatives.

Client Operations

The Client Services team at mediasmart ensures optimal client satisfaction and campaign success by providing tailored support and strategic guidance to advertisers, agencies, and trading desks using the platform. They assist clients with onboarding, troubleshooting, campaign management, and performance analytics, while fostering strong relationships to encourage platform adoption and growth. The team operates globally, offering localized expertise in regions such as India, Latin America (LATAM), Southeast Asia (SEA), and Europe, Middle East, and Africa (EMEA).

Client Services

The Sales Team at mediasmart is responsible for driving revenue growth by acquiring and managing clients, including advertisers, agencies, and trading desks, across various regions. They leverage the company's omnichannel programmatic advertising platform to offer tailored solutions, integrate consumer journeys across devices, and personalize communication strategies. The team also supports clients in using the platform effectively, whether on a self-serve basis or through managed services, and collaborates with technical teams to develop custom solutions via open APIs.

Sales Team

The Development Team at mediasmart is responsible for designing, building, and maintaining the company's programmatic advertising platform. Comprised of frontend and backend developers at varying levels of seniority, the team ensures the seamless integration of consumer journeys across multiple devices. By leveraging both online and offline behavioral signals, they enhance the platform's targeting and personalization capabilities, enabling marketers to deliver unified and impactful communication. The team supports the platform's functionality for self-serve, managed serve, and custom-built solutions through open APIs.

Development Team

The Analytics and Strategy team at mediasmart focuses on leveraging data-driven insights to optimize advertising strategies and campaign performance. They analyze behavioral signals from various connected devices to personalize marketing messages, develop strategic partnerships, and drive revenue operations. Their expertise ensures that marketers can effectively integrate and manage consumer journeys across multiple channels for maximum impact.

Analytics and Strategy

The Product Management team at mediasmart is responsible for the strategic development and enhancement of the company's omnichannel programmatic advertising platform. Comprising senior product managers, this team identifies market opportunities, designs features, and collaborates with cross-functional teams to ensure the platform meets the needs of global advertisers, agencies, and trading desks. They ensure the platform effectively integrates consumer journeys across various connected devices, utilizing both online and offline behavioral data to improve targeting and personalization.

Product Management

This department focuses on designing, coding, and maintaining software applications and systems.

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Other teams

Client Services

Sales Team

Development Team

Analytics and Strategy

Product Management

Software Development