Alex M. is an adtech entrepreneur who currently serves as CTO and co-founder at RTB Solutions (2015–present) and at TRACEMETRIC SOFTWARE DEVELOPMENT INC. (2020–present), and as founder of Holdy.app (2023–present) and CEO of Mediasurfer (2018–present). From 2024 to 2025, they were co-founder and CTO of TappAds.
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