Ben Ruoff is the SVP of Integrated Digital Strategy at Mekanism and Citizen Relations, leading initiatives to seamlessly connect brand and performance marketing. With over 15 years of experience, they have held significant roles at major companies including IMRE and Benjamin Moore & Co., focusing on digital strategy and social media engagement. Ben has also contributed as a guest lecturer at Columbia University, sharing expertise in social media and digital marketing. Their early career included positions in marketing and education, reflecting a diverse skill set and a passion for innovation in the marketing field.
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