Maarten Hoogland is an experienced business developer currently serving as the Business Developer for BeLux at Mendix since January 2026. Prior to this role, Maarten founded Hoogland Digital Services from February 2020 to January 2026, where responsibilities included product management, strategy, development, analytics, SEO, and advertising. As a co-founder of Eastman & Bound from September 2017 to September 2019, Maarten contributed to the creation of an algorithmic trading business, focusing on developing trading strategies and machine learning tools. An internship at Typeform in 2016 provided Maarten with significant experience in product ownership within a Scrum environment. Early career ventures included co-founding Bloomsource.co and HEC SEED while completing educational pursuits, earning a Master’s degree in Digital Entrepreneurship from HEC Paris and a Bachelor's degree in International Business Administration from Vrije Universiteit Amsterdam.
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