Bethanie Bradley is a Digital Merchandising Manager with extensive experience in the retail industry, currently at ME+EM Ltd since April 2024. Previously, Bethanie held the same title at MATCHES from January 2021 to April 2024, focusing on digital merchandising and site curation for Womenswear and Menswear while leading strategies for customer journey optimization. Prior experience includes a role as Senior Merchandising Assistant at ASOS, managing trade performance for major brands, and a Merchandise Allocator position at Selfridges, where attention to detail and adaptability across various product categories were key. Early career experiences include supervisory responsibilities at Signet Jewelers and a Sales Assistant position at ScaryCanary Clothing. Bethanie holds a Bachelor of Arts in Fashion Management from the University of Westminster and A-Levels from King Edward VI College.
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