Peter Matthew

Peter Matthew is an experienced professional in market research and consumer insights, currently serving as a Consultant at Mercor, specializing in AI training. Peter's career spans various roles, including Senior Market Research Consultant at KG2, Associate Director at ACNielsen, and Consumer Insight Director at both Carat Australia and Mindshare. Peter also held positions as Research Director at YouGov Galaxy and Galaxy Research, and has contributed as a Consultant in AI prompt engineering at Outlier. An educational background in Management Studies from the University of Auckland complements Peter's extensive experience in brand strategy and consumer market studies.