Melissa Lynch is an experienced Integrated Media Strategist at MERGE since April 2020, where responsibilities include conducting market research, crafting strategic presentations, negotiating media placements, and analyzing media campaign performance. Prior roles at MERGE include Media Associate, Media Finance Analyst, and Accounts Payable Associate, focusing on media planning, campaign optimization, and financial analysis. Previous experience at The Sandbox Agency as an Accounts Payable Associate and Coordinator further developed expertise in accounts payable processes. Melissa holds a Bachelor’s Degree in Public Relations, Advertising, and Applied Communication from Eastern Illinois University and an Associate’s Degree in Liberal Arts and Sciences from Moraine Valley Community College.