Jane Smith

Jane Smith is a seasoned marketing professional with extensive experience, currently serving as Vice President of Marketing at Merrell since January 2020, where responsibilities include leading global digital marketing strategies for top-performing brands and managing a substantial media spend budget. Prior roles include Director of Digital Marketing at Cat Footwear, where Jane successfully launched the digital division and implemented strategies driving significant revenue growth, and Director of Digital at Fairly Painless Advertising, where Jane established a digital marketing division, significantly increasing the agency's digital portfolio. Additional experience includes leadership positions at Metia, WorldWide Retail Exchange, Text 100 Public Relations, PRR, and DDB Needham Advertising. Jane holds a Bachelor's degree in Communications from Loyola University Chicago and has further educational experience at Syracuse University London Center.