Ada Ng

Ada Ng, PhD, is an accomplished user experience researcher and product designer with extensive experience in various roles across academia and industry. Ada has worked at prominent organizations such as Meta, Facebook, and Uptake, leading research initiatives that leverage mixed-methods to inform product strategy and design, particularly in health and wellness and augmented reality. Educationally, Ada holds a PhD in Technology and Social Behavior and a Master's degree from Northwestern University, alongside a Bachelor's degree in Design and Environmental Analysis from Cornell University. Key contributions include collaborating on marketing strategies at Cornell University, conducting field research that influences consumer behavior, and managing UX research practices that drive innovation in multiple sectors.