Ashley Kelly

Ashley Kelly serves as the Global Director of Product Marketing for Metaverse Content at Meta since October 2021, leading the business strategy and product marketing focused on immersive content experiences. Previously held roles include Head of Product Marketing for Metaverse Content at Facebook and Head of Product Marketing for AR/VR Gaming and Content at Activision Blizzard. Ashley's extensive experience at Activision includes Senior Director of Commercial Marketing and Director of Commercial Marketing, where notable achievements include launching major franchises like Destiny, Guitar Hero, and Skylanders. Earlier career experience includes Brand and Operations Manager for ARCO at BP, where strategic brand management and operational excellence were key responsibilities. Ashley holds an MBA from UCLA Anderson School of Management and a BA in International Business, Marketing, and Spanish from Washington University in St. Louis, with additional education from Universidad Carlos III de Madrid.