Cheryl Kessler

Cheryl (Wolter) Kessler is a seasoned Lead/Senior UX Researcher with extensive experience in user experience research, most recently at Meta, focusing on GenAI projects for Messenger and Instagram Direct. Prior roles include Senior UX Researcher for Messenger Kids at Facebook and various positions at NBCUniversal, Inc., and ViacomCBS, where Cheryl managed large-scale research initiatives and synthesized data to inform decision-making for original programming. With a background in project management and consumer insights at Ipsos and Millward Brown, Cheryl has contributed to significant studies and reports that have shaped brand strategies and client relations. Cheryl holds a Bachelor’s degree in Business Administration with a focus on Marketing from the University of Massachusetts at Amherst.