Colin Shepherd

Colin Shepherd is an experienced professional in analytics and data science, with a career spanning over 15 years across various prominent companies. Colin began as an Analytic Scientist II at Fair Isaac, contributing to the design and development of the Fair Isaac Click Conversion Score. Following that, Colin served as VP of Strategy and Analytics and later Chief Revenue Officer at Adwerx, successfully leading a 30-person team and driving significant revenue growth while implementing innovative sales and marketing strategies. As Director of Analytics at Oodle, Colin optimized revenue generation through SEM and advertising efforts. At QVC, Colin held multiple roles, including Director of Digital Analytics, where contributions included developing business models for new platforms and implementing advanced marketing attribution strategies. Currently, Colin is a Data Science Manager at Meta, building upon a strong education with degrees in Physics from the University of Florida and UC Santa Barbara.