Derek Scott

Derek Scott is an accomplished creative professional with extensive experience in leading innovative marketing strategies across major platforms. With a background as an Instagram Specialist at Instagram, where a specialist Creative Shop team was established, Derek contributed to defining the global go-to-market approach for paid campaigns. At Facebook, as a Creative Strategist, a focus on developing engagement frameworks for brand pages was emphasized. As Group Creative Director at Organic, management of creative teams and successful new business pitches were key responsibilities. Currently serving as a Senior Creative Strategist at Meta, Derek drives impactful creative strategies and utilizes emerging marketing technologies including Generative AI and Augmented Reality to enhance brand experiences. Derek holds a BBA in Design Marketing and Interactive Design from Parsons School of Design.