Echo Tong Wu is an accomplished digital marketing professional with extensive experience across various industries. Echo held positions such as Digital Marketing Associate at The Brand Guild, where projects were led for notable clients including Grosvenor and MTV, focusing on enhancing leads and brand awareness through comprehensive media plans. As Associate Director of Paid Social at GroupM, Echo managed a multi-million dollar budget for clients like PayPal and Venmo, launching successful campaigns that significantly improved product usage. Following this, role as Manager of Paid Social at dentsu international involved leading a team managing campaigns for Goldman Sachs. Further expertise includes positions as a Digital Communications Associate at the American Educational Research Association and as a Marketing Assistant at Georgetown University. Echo holds a Master's degree in Communication, Culture, and Technology from Georgetown University, along with a Bachelor's degree in Journalism from Soochow University and an Honors Certificate in International Business Diplomacy from Georgetown University Walsh School of Foreign Service.
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