Eric Puente Tapia

Eric Puente Tapia is a digital marketing and AI specialist with extensive experience in optimizing campaigns and enhancing user engagement across various platforms. Previously a freelance external consultant, Eric has developed and executed PPC campaigns for small to medium-sized businesses using Google Ads and Analytics. At TikTok, Eric held multiple roles, including AI-Search Chatbot Developer and Search Operations Quality Assurance, focusing on improving user experiences and search relevancy. As a Senior Operations Analyst for Cognizant at the Google Duplex Project, Eric optimized AI interactions for business communications. With a background in digital marketing and strong skills in search engine advertising, Eric has contributed to organizations like Ábaco MX and Meta while holding a Bachelor's Degree in Business Administration and a Marketing specialization.