Florian Will has a diverse background in international business, with significant experience in strategic partnerships, business development, and digital marketing. Currently serving as Strategic Partnerships | Signals for Meta, Florian drives innovation in advertising through first-party data initiatives and multi-billion-dollar API integrations. Previously, Florian held key positions at Google, including Senior Manager of Business Development and Manager of Business Development, providing strategic consultation to startups and advertisers. Other notable roles include Head of Partner Solutions for Meta in Central Europe and experience as an Enterprise Business Development professional at Dropbox. Florian has also contributed as a guest lecturer at SRH Berlin University of Applied Sciences, focusing on digital marketing and business culture. Academically, Florian holds a B.A. in International Business and has additional qualifications from prestigious institutions such as INSEAD and Copenhagen Business School.
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