Gerardo Vélez is a digital media executive with over 15 years of experience in developing impactful content and marketing strategies for leading companies in the Media & Entertainment industry. Currently, Gerardo manages Entertainment Content Partnerships for Facebook in Spanish-speaking markets in Latam, focusing on initiating and negotiating content deals. Previously, Gerardo held positions at Twitter and YouTube, where they played a significant role in developing strategic partnerships. Gerardo also contributed to the New Business Team at Google Mexico and managed key projects at Televisa Interactive Media. They earned a Bachelor's Degree in Communications, Marketing, and Advertising from the Universidad Iberoamericana in Mexico City.
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