Jamie McFarland

Jamie McFarland is an experienced professional in digital content distribution and media strategy with a robust background in leading cross-platform initiatives for prominent organizations. McFarland served as Senior Director of Digital Content Distribution at Discovery Inc, overseeing the distribution of educational and entertaining content. Previous roles include Vice President of Digital Content Distribution at the National Hockey League, where responsibilities included business affairs and executing NHL initiatives, and leading digital distribution efforts at Univision Communications, Inc. In the advertising sector, McFarland worked at JWT, managing large-scale television and radio campaigns. Currently, McFarland is the Director of Content Strategy and Acquisitions for Sports, Media and Gaming at Meta, negotiating significant agreements with major media and sports entities. McFarland holds a J.D. from Fordham University School of Law, a B.S. in Communications from Cornell University, and completed the Cable Executive Management Program at Harvard Business School.