Joe Zesiger is an experienced communications professional with a strong background in digital media and marketing. At Blue Shield of California, Joe served as a Web UI Strategist and Marketing Copywriter, focusing on B2B communications related to COVID-19. Previously, at San Francisco Health Plan, Joe led the digital media team and implemented communication strategies as Supervisor, Digital Media and Fulfillment and Lead Copywriter. Joe's experience also includes work as a Writer/Marketing Manager at Triton Distribution Systems, where Joe created successful digital campaigns, and as a Content Strategist and Copywriter at Meta, managing content for WhatsApp's global audience. Additional freelance work includes campaigns for major clients, such as Acura and Kaiser Permanente, along with a role as Digital Strategy Copywriter for Pacific Gas and Electric Company. Joe holds a Bachelor of Arts in English from San Francisco State University.
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