Kellie Snyder

Kellie Snyder has extensive experience in global brand strategy, having served as a Global Brand Planner at Ogilvy & Mather from August 2013 to July 2015, where notable achievements included elevating Huggies to the category leader and conducting ethnographic research shaping global campaigns. In July 2021, Kellie held the position of Global Strategy Lead at Meta, focusing on AI-driven creative systems and designing groundbreaking programs that resulted in significant creative adoption rates and revenue impacts. Kellie's work as a Global Creative Strategist involved the successful launch of programs that doubled user adoption and increased client revenue, while efforts as a Creative Agency Strategist yielded substantial improvements in purchase intent for consumer brands. Kellie earned a Bachelor of Science in Journalism with a focus on Strategic Communication, Economics, and Business Administration from Ohio University, graduating with a 4.0 GPA.