Lori Carter

Lori Carter is an experienced marketing professional with a strong background in social media and brand marketing. Currently serving at Meta as part of the Social Brand Marketing team since September 2021, Lori has previously held significant positions in renowned companies including Big Sky Health as Head of Digital Marketing and Uber, where Lori advanced from Senior Marketing Manager to Head of Global Social Media. At Uber, Lori developed the global social media organizational structure, managed content for an extensive audience, and implemented cross-functional collaboration to enhance brand consistency. Lori's tenure also includes impactful roles at LivingSocial, focusing on community management and social media strategy, as well as the University of Virginia Alumni Association in public relations. Lori holds a Bachelor’s degree in Psychology and Media Studies from the University of Virginia.