Miriam Heper

Miriam Heper is a data and marketing professional with extensive expertise in strategic pricing, performance marketing, and data analysis. Experience includes a role at Zalando SE, where analysis of pricing strategies and redesign of local price tools were key responsibilities. At ASOS.com, Miriam led quantitative analyses for actionable insights and developed a customer propensity model while utilizing Adobe Analytics and Python for experimental analysis. From September 2019 to October 2021, roles at Meta involved supporting clients in enhancing marketing practices through data analytics and automating processes with SQL. Miriam holds a Bachelor's degree in Business Administration from The Berlin School of Economics and Law, graduating at the top of the class, and a degree in Marketing Management from the University of Shanghai for Science and Technology.