Steve Biddle

Steve Biddle serves as the Director of Retail Media Network Strategy and Solutions at Meta Business Group, a position held since June 2011, contributing to the platform's evolution with a focus on the future of digital marketing. Previously, Biddle held roles such as Board Director at BillGO, where real-time payments were facilitated, and Senior Director of Advertising at Walmart, overseeing significant brand initiatives. Experience also includes positions as Account Director at Leo Burnett and The Richards Group, where Biddle led marketing strategies for major brands. Early career achievements involved crafting positioning strategies for Showtime series and serving as an ICBM Missile Launch Officer in the United States Air Force. Biddle holds an MBA from Colorado State University and a BS in Political Science from Texas A&M University.