Val Guerrera

Val Guerrera is an accomplished global marketing leader with extensive experience across prominent companies in the entertainment and social media sectors. Currently serving as the Head of Global Marketing for Creators at TikTok since November 2024, Val has previously held key positions at Meta, including Head of Global Brand Marketing and Head of Community and Creator Marketing at Instagram. Val's tenure at Facebook focused on building relationships with the news industry and driving marketing initiatives for Meta's newsletter platform. Additional experience includes significant roles at CBS Corporation, where Val launched an Integrated Marketing and Branded Content Division, and Sony Music Entertainment, where Val contributed to the successful marketing of numerous album releases. Val's career is marked by a strong ability to lead high-impact campaigns and collaborative initiatives that enhance brand relevance and drive revenue growth.