Yingda Li is an accomplished Research Scientist at Meta, focusing on the MRS AI project and Facebook app monetization ranking, particularly in video ad recommendation and ad format personalization. Previously, Yingda Li interned as a PhD Software Engineer at Facebook, specializing in model design for video ads using transfer learning, which resulted in increased ad revenue. Academic background includes a PhD and Master's degree in Applied Mathematics from the University of Wisconsin-Madison, where contributions included teaching and research in Bayesian machine learning and numerical methods for dynamic systems, complemented by a Bachelor's degree in Mathematics from Shanghai Jiao Tong University.
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