Heidi Serwer is a seasoned professional with extensive experience in product strategy, scalable execution, and storytelling in technology. They established the Software Engineering Business Analyst role and played a key part in building Coyote Logistics' first Project Management Office. During their time at Coyote, they founded the Product Success team, which focused on enhancing product operations and integrating product design into the development process. Currently, they serve as a Senior Product Manager at Metafora, following a recent position as a Senior Product Manager at Nolan Transportation Group. Heidi holds a BA in English from the University of Michigan.
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