Amy Andersen

Amy Andersen is an experienced marketing professional with a strong background in product marketing, strategic planning, and customer engagement across various industries. From September 2001 to September 2006, Amy served as a Marketing Specialist at Ottawa Area ISD. Subsequently, positions included Senior Product and Customer Marketing Manager at Givelify from May 2022 to April 2023, where a significant impact on revenue growth and customer retention was achieved. Roles also include Director of Product Marketing at Meteor Education, where strategic marketing efforts are being developed. Previous experience encompasses senior positions at Christian Schools International and Grand Valley State University, where marketing strategies significantly enhanced membership growth and donor engagement. Additional roles include a period as a freelance Product Marketing Consultant and Senior Digital Marketing Manager at Moore Digital, focusing on multi-channel strategies to drive revenue. Academic credentials include a degree in Advertising/Public Relations from Grand Valley State University and continued education in product marketing.