Fatima Aslam is an experienced marketing and research professional with a Bachelor of Arts in Psychology from Rutgers University - Newark. Fatima served as a Research Assistant at Rutgers University - Newark from January 2016 to May 2017 before transitioning to various roles in market research, including as a Tutor at Kumon North America, Inc. from February 2012 to May 2015, and as a Crisis Counselor at Vibrant Emotional Health in 2019. Fatima excelled as a Senior Market Research Analyst at Dotdash Meredith from May 2022 to October 2023, leading mixed methods research to optimize web content for multiple editorial partners. Currently, Fatima works as a Marketing Research Analyst at Method Communications, where responsibilities include developing research strategies, managing projects, and pioneering AI-driven approaches to enhance data insights.
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