Edith Tremblay

Edith Tremblay is an accomplished marketing professional with extensive experience in consumer intelligence and loyalty strategies. Currently serving as the Principal Director of Consumer Intelligence at Metro Inc. since March 2019, Edith has held multiple leadership roles within the company, including Director of Relationship Marketing Strategy and Personalization, and Senior Manager of Personalized Communications. Prior experience includes consultancy in CRM personalization and loyalty at dunnhumby, marketing analysis at Groupe St-Hubert, and six years in various analytical marketing roles at Sobeys, where expertise in consumer data analysis and project management was developed. Earlier career stages feature a managerial position at Yellow Pages Group focused on offer strategy and operational implementation. Edith holds a Master of Science in Marketing and a Bachelor of Business Administration from HEC Montréal. Proficient in tools such as Access, SAS EG, Excel, and VBA, Edith's skill set encompasses data analysis, strategic coaching, and project management.