A HOTEL & VENUE global consultancy specialized in MICE business dedicated to driving growth, to improving standards of efficiency and to increase profitability. Simple and logical. 

About MICE Logic
Samantha Pérez, founder of MICE Logic, is a passionate and committed professional who brings over 25 years of solid professional experience in meetings & event business transformation, sales strategy, technology and hotel operations. She works transversely with multi-disciplinary teams to achieve the common goals of increasing the value and the profitability of business.   

MICE Logic consultancy is the result of a lifelong learning journey. Samantha´s global vision was modeled under top international hotels across the globe. 

Mssion
To be an instrumental catalyst for transformation and growth, guiding and improving hotel and venue companies in order to maximize their value delivered to customers using technology, strategic thinking and sales team engagement as triggers for change. 

Services
Expertise applied to your business, with tailor made approach that brings success to your company:  Ad-hoc Project Management, MICE Digital Sales Strategy, Value Proposition & Customer Journey definition, MICE Revenue Management, Benchmark, Processes Redefinition, Innovation & Data Management and Sales Team Development. 

Contact us to discuss your company´s needs and how we can help you in increasing your business potential.




MICE Logic

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MICE Logic

Org chart

Teams

Offices

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