Ayan Adam is a Senior Go To Market Manager at Microsoft, where they lead the Americas GTM strategy for Dynamics Finance & Supply Chain. Previously, Ayan held various marketing and product management roles at companies including L'Oréal, 21st Century Fox, and Quincaillerie Richelieu Ltée. They founded CX Atelier to assist IT companies in enhancing their marketing strategies and have served as a mentor for the Alliance of Channel Women. Ayan earned multiple degrees from EDHEC Business School and Université Lumière (Lyon II), including an MBA and a Master of Laws.
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