Kathleen Hall

Chief Brand Officer & CVP, Brand, Advertising & Research at Microsoft

As Chief Brand Officer Kathleen Hall is responsible for stewardship and activation of the Microsoft Brand, creating world-class advertising and messaging to consumers globally, and delivering strategic, fact-based customer insights that drive Microsoft’s business decisions. Prior to this role, Hall led the Global Advertising and Media team, where she was responsible for the worldwide strategy, planning and execution of Microsoft consumer and commercial advertising. Previously, Hall ran the Windows Global Campaigns and Product Marketing team, responsible for the worldwide product marketing, advertising digital and brand strategy of Microsoft’s flagship brand. Hall joined Microsoft in 2008 from Fidelity Investments, the nation’s largest retirement and investment company, where she served as Senior Vice President of Advertising and Brand. Hall earned a bachelor’s degree in English with an emphasis in Mass Communications from St. Lawrence University.

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