Katie Burford

Katie Burford is an experienced marketing leader currently serving as CMO Asia, Field Integrated Marketing Leader for ANZ & ASEAN at Microsoft since December 2014. Burford's responsibilities encompass customer marketing strategy execution, accelerating sales outcomes, and fostering a data-driven marketing culture. Previous roles at Microsoft include CMO Asia, Experiential Marketing Leader and various positions focused on experiential marketing, brand communications, and product marketing. Prior to Microsoft, Burford held significant roles at IBM, South East Water, RMIT University, and various PR agencies, enhancing brand representation and communication strategies. Burford holds a Bachelor of Communications and Bachelor of Business Administration from Bond University.