Matthew D. Smock

Matthew D. Smock, MBA, is a seasoned data scientist with over 10 years of experience transforming complex data into actionable strategies. They currently serve as a Senior Data Scientist at Microsoft, where they lead engagement across partners in the realms of marketing, Azure, and security. Previously, Matthew held roles at prestigious organizations such as Amazon and MetLife, where they drove innovative marketing and data-driven strategies. With a strong background in data storytelling, multi-channel attribution, and campaign performance, Matthew excels at bridging the gap between marketing and data to deliver impactful results. They hold an MBA in Marketing from Indiana University of Pennsylvania and are pursuing a B.B.A. in Business Administration from Northwood University.