Nick Ferguson is an accomplished director in the Game Ecosystem Commercial team at Xbox, with significant expertise in managing relationships with game creators and promoting Microsoft tools within the gaming industry. Previous experience includes serving as a Customer Success Manager for Google Cloud, where Nick supported strategic partners in the games sector, and as Head of Business Development for Amazon Games in EMEA, focusing on production and business growth. Nick has also held key positions at Microsoft, including Lead Producer on the Gears of War franchise and roles in publishing, further enhancing expertise in game development and publishing. With foundational experiences at companies such as Eidos Interactive, Electronic Arts, and Asylum Entertainment, Nick's career reflects a strong commitment to innovative gaming solutions. Nick holds an MA (Hons) in Psychology from The University of Edinburgh.
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