Alex Posada is a seasoned professional in interaction design and technology, serving as CEO and Founder of MID Studio since 2009, where MID specializes in engineering and interactive design for diverse clients, including museums and marketing agencies. As a co-founder and R+D Advisor at Broomx Technologies from 2014 to 2024, Posada contributed to the development of the innovative #MKPlayer360, a VR projection system. Previously, as CEO and co-founder of OvalSound, Posada was instrumental in creating the OVAL digital instrument, revolutionizing music creation and performance. Further experience includes coordinating the Hangar Interaction Laboratory and teaching at IAAC in various advanced architecture and interaction courses, alongside a solid background in technical direction at neuronoise and freelance multimedia production. Alex Posada holds a degree in Ingeniero Técnico de Telecomunicación, Sistemas Electrónicos from Universidad de Cantabria.
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