Nicolas Daher

Nicolas Daher currently serves as the Managing Director for Retail in CEE, MENA, and Spain at Midis Group, overseeing brands like iSTYLE and K-tuin as an Apple Premium Partner since February 2023. Prior to this role, Nicolas held the position of General Manager for Retail in MENA at iSTYLE. Nicolas's extensive experience includes nearly two decades at Xcite by Alghanim Electronics, where significant roles encompassed Category Director for Digital and General Manager of Operations, focusing on areas such as mobile, IT, gaming, camera, and accessories across Kuwait and KSA. Earlier positions at Processor Computers included Sales Manager and Technical Manager, contributing to a strong foundation in operations and sales management.