Mindbox
Ellen Rafferty is a seasoned business manager with extensive experience in data, platforms, and operations within the media activation sector. Currently serving as Business Manager at Mindbox since June 2023, Ellen previously held the role of Data, Platforms & Operations National Director at Kinesso, where leadership was demonstrated by overseeing a team across Australia and India, achieving above-benchmark team retention during COVID, and spearheading strategic initiatives such as the Reconciliation Action Plan committee. Ellen’s earlier career includes significant roles at UM Worldwide and Kinesso, where contributions to campaign management and ad operations were pivotal. An academic background in Art History from the University of Melbourne complements Ellen's professional trajectory.
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Mindbox
Mindbox is a specialist digital marketing & media consultancy with a unique and uncommon offering. At our core we believe in the power of engagement through technology and thinking. We think engagement ultimately generates action, therefore we exist to help build engaging brands. So why is our offering uncommon? From our establishment in 2000, we made a conscious decision to specialise and create a reputation as one of the original online firms in Australia. We believe digital requires specialisation to not only keep up but stay ahead of the constant changing landscape. During the past 21 years we have focused on fine tuning our core strengths – Search, Online Advertising, Mobile, Social & Behavioural marketing. Current clients include HCF, DHL, Zip Business, Teachers Health, X15, Vonto & NSW Department Of Industry.