MindWise Innovations
Jennifer Erickson's work experience begins with their role as an Operations Coordinator at MediaFX from 2006 to 2008. Then, they worked as a Marketing Coordinator at Hyde Park Village from August to December 2008. After that, they served as the Executive Director at Tampa Attractions Association from March 2009 to May 2010. Jennifer then transitioned to the fintech industry and held multiple positions, including Marketing Manager, Account Relationship Manager, and Customer Support Specialist from August 2010 to June 2015.
From 2015 to 2019, they worked at PowerChord, Inc., initially as a Digital Brand Manager and later as the Director of Marketing. In these roles, they led demand generation efforts, content development, and multi-channel lead generation campaigns that contributed over $16M in qualified opportunities.
In 2019, Jennifer joined SmartCommerce as the VP of Marketing, where they focused on helping major consumer packaged goods brands drive e-commerce conversions through digital touchpoints. Later in 2019, they became the Director of Marketing & Communications at MindWise Innovations, where they played a strategic role in developing and promoting behavioral health services.
Finally, in 2022, Jennifer began volunteering on the Social Media and Marketing Committee for the National Behavioral Consortium.
Jennifer Erickson holds a Bachelor of Arts degree in Communications: Art, Advertising from the University of Tampa. Jennifer also has a Graphic Design Certification from the University of South Florida. The exact month and year of obtaining the certification are not provided.
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MindWise Innovations
MindWise Innovations supports the entire continuum of mental health – from prevention to crisis response – with evidence-based solutions that educate and prioritize health for all ages. We teach students and school staff how to identify signs of depression and suicide. We create safer, healthier workplaces that understand how mental health intersects productivity. We bring communities together after traumatic events. We do this work because it impacts all of us. The conversations we have today will live on in our kids, our friends, and our colleagues. And it’s our mission to shape both the current and the future state of behavioral health for the better. MindWise Innovations is powered by Riverside Community Care, a non-profit leader in integrated health and human services.