Massimo Fontana

Massimo Fontana has extensive experience in the digital media and advertising sectors, currently serving as Partner & Chief Regional Officer for EMEA at MINT since November 2021, focusing on advertising automation and AI innovation. Previously, Massimo founded and led Trust&Value, emphasizing brand empowerment in digital media strategies. Massimo's career includes significant roles at dentsu international, where contributions as Chief Programmatic Officer and CEO of Amplifi Italia included advancements in programmatic and data-driven media buying. Foundational roles included founding AudienceRate, pioneering audience data management, and establishing CPXi's Italian operations, along with leadership positions in digital marketing at RCS MediaGroup, Ericsson, and Microsoft/MSN. Massimo holds a graduate degree in Business & Administration.