Liam Miller, MBA, has a diverse range of work experience in various industries.
Liam is currently working as an Account Executive at MiQ, where they manage over 20 clients in different industries and helps bring their media plans to life across multiple channels. Liam also assists the sales team in identifying effective tactics to achieve campaign KPIs and creates post-campaign reports with recommendations for future targeting and media tactics.
Prior to MiQ, Liam worked as a Digital Marketing Coordinator at Communitech, where they implemented SEO updates, managed paid search campaigns, and analyzed insights from Facebook Pixel and Google Analytics to create effective social campaigns. Liam also managed CRM systems for clients and provided recommendations based on their needs.
Liam also has experience as an Alcohol Brand Representative at BevTri, where they represented the brand and delivered product samples to increase consumer participation in the program.
In addition, Liam worked as a Retail and Tour Associate at Lakeview Wine Co, where they led informative tours and actively promoted products, resulting in high purchase rates. Liam also gained experience as a Global Partnerships Marketing Intern at Maple Leaf Sports & Entertainment Partnership, where they planned and executed partner events and assisted in the execution of a gifting program.
Furthermore, Liam worked as a Sales Associate at Sport Chek, where they provided exceptional customer service, merchandised products, and had strong product knowledge. Liam also gained experience as an Events Coordinator (Internship) at Canoe Kayak Canada and as a Results Coordinator at the World Canoe Polo Championships, where they assisted with event planning and ensured accurate results.
Liam's earlier experience includes working as an Off Ice Official for the Ontario Hockey League, where they contributed to the smooth running of hockey games and tracked analytics for the league's website. Liam also worked as a Ski Instructor at Boler Mountain, leading ski instruction for all ages and facilitating active learning environments.
Overall, Liam Miller's work experience showcases their expertise in marketing, sales, event planning, customer service, and leadership skills.
Liam Miller, MBA, obtained their Master of Business Administration (MBA) degree with a specialization in Marketing from the Goodman School of Business at Brock University in 2020. Prior to that, they completed their Bachelor of Sport Management degree at Brock University from 2015 to 2018.
In addition to their formal education, Liam has also acquired several certifications to enhance their skills and knowledge. These certifications include the Display & Video 360 Certification Exam from Google, The Trade Desk Edge Academy Certified: Executive Program from The Trade Desk, Tableau Analyst from Tableau Software, HubSpot CMS for Marketers and HubSpot Sales Software from HubSpot Academy, Fundamentals of Digital Marketing from Google Digital Garage, Google Analytics Essential Training and Marketing Tools: SEO from LinkedIn, and Bloomberg Market Concepts from Bloomberg LP. These certifications showcase Liam's dedication to continuous learning and professional development in the field of marketing and analytics.
January 1, 2024 - present
January, 2021