Lithe Saha

Lithe Saha has extensive experience in performance marketing and analytics across various organizations. Lithe began as a Marketing Associate at Meesho, focusing on strategy implementation for brand awareness and user retention in the Indian market targeting mompreneurs. Lithe then transitioned to Ugam as an Analyst, analyzing campaign performance for financial management clients such as Goldman Sachs and generating Tableau visualization reports. Following Ugam, Lithe took on the role of Senior Analyst at Merkle, where audience analytics for email campaigns in the healthcare sector were a primary responsibility. Currently serving as a Lead Analyst at MiQ, Lithe continues to leverage expertise in analytics and marketing strategies. Education includes a background from Sarala Birla Gyan Jyoti from 2008 to 2015.