Sheila G.

Senior Programmatic Trader at MiQ

Sheila G. has a diverse range of work experience. Sheila currently works at MiQ as a Senior Programmatic Trader, where they started in 2021. Prior to that, they were a Programmatic Trader at MiQ from 2021 to 2023. Before joining MiQ, they worked at dentsu international as a Programmatic Trading Executive from 2021 to 2021, where they traded on multiple DSPs and worked with various tools such as Google Analytics, Campaign Manager, Data Studio, and DV360. At dentsu international, they also served as a Display Activation (Trader) & Advertising Operations Assistant from 2020 to 2021, working on accounts such as Very.

Sheila's previous work experience includes a role as a Public Relations and Communications Trainee at Stripe Communications in 2020. Sheila also interned at Downtown Music in 2020, where they participated in a Summer School program focused on the music business.

In 2019, Sheila worked at Woll-Design as a Social Media Manager (Paid Social & Content) & Videographer. During this time, they gained experience in areas such as email marketing, filmography, photography, social media management, and content creation.

Sheila also has experience as a Stylist at Harvey Nichols from 2017 to 2019 and as a Public Relations Intern (music) at TenLetter PR from 2018 to 2018. Sheila'searliest work experience was as an Athlete (sales advisor) at Nike from 2015 to 2017.

Sheila G. graduated from Edinburgh Napier University in 2020 with a Bachelor's degree in Marketing and Digital Media (BA hons), specializing in Marketing, Digital Media, and Interaction Design. Sheila furthered their education in 2020 by obtaining a Certificate in Direct and Digital Marketing from The Institute of Direct and Digital Marketing (IDM). Additionally, they have pursued various certifications related to their field. In October 2020, they completed the Commercial Certification from the Institute of Practitioners in Advertising (IPA) and obtained the Google Adwords Certification from Google Ads. In November 2020, they received the Edge Academy Certified: Marketing Foundations certification from The Trade Desk. In December 2020, they achieved the Display & Video 360 Certification from Google. Continuing their professional development, in January 2021, they attained the Edge Academy Certified: Data-Driven Planning certification from The Trade Desk. In February 2021, they obtained certifications in Datorama Power User from Salesforce, MediaMath | Programmatic Certification from MediaMath, and Snapchat Advertising Essentials from Snap Inc. Lastly, in April 2021, they achieved the Advanced Behavioral Economics Certification from IPA.

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