Sid van Wijk

Sid van Wijk is currently the Global Head of the Miro EBC & CAB Program, leading initiatives to enhance customer engagement through innovative storytelling and space design. They previously served as Head of the Miro EBC Program, where they established the Miro Discovery Center in Amsterdam and are set to open a second location in Austin, Texas. With a diverse background that includes founding a presentation design bureau and serving as Chairman of the Excellence Association Amsterdam, Sid has consistently focused on creating authentic human connections through storytelling. They hold a Master's degree in Business Process Management & IT from Open Universiteit and are actively involved with the World Experience Organization.