Christopher Cotter is a seasoned professional in strategic planning and advertising sales, currently serving as the Director of Strategic Planning at Major League Baseball since April 2024. Prior experience includes roles as Manager of Ad Sales Pricing and Planning at Barstool Sports and Associate Director at Hearts & Science, where responsibilities encompassed managing media for prominent brands and negotiating pricing strategies. Earlier tenure at Optimum Sports involved account management and executive-level duties. Christopher began a career in sports marketing with internships at Major League Baseball and BODYARMOR SuperDrink, enhancing skills in advertising and sales strategies. Christopher holds a Bachelor of Arts in Economics from the University of Maryland.
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