Zac Vierra

Zac Vierra is a seasoned professional in social media management with extensive experience in the sports industry, currently serving as Manager, Social Media Editorial at Major League Baseball (MLB) since February 2016. Responsibilities include overseeing content creation for MLB's social media platforms, training and managing Platform Editors, and ensuring the team meets sponsorship goals. Prior roles at MLB include managing the Cut4 accounts and collaborating with the PR team on social media initiatives. Zac's background also encompasses social media roles at the New York Mets and media relations positions with Roger Dean Stadium and the Helena Brewers. Educationally, Zac holds a degree in Communications with a focus on Sports Communication from Lasell College, complemented by coursework at John Cabot University.