Marc Lira

Marc Lira has extensive experience in sports management, primarily with Maple Leaf Sports & Entertainment (MLSE) since July 2009, where roles have included Sr. Director of Sales & Membership and Alternate Governor for the AHL. Lira has held various leadership positions such as Director of Membership & Revenue Retention and Director of Ticket Sales & Membership across multiple teams, including the Toronto Marlies and Toronto Argonauts. Prior to joining MLSE, Lira was a professional hockey player from July 2008 to May 2009. Lira holds a Bachelor of Applied Science in Business Management and a Master of Business Administration in Strategic Management from Davenport University.