Sam Gu is a creativity-driven marketing professional currently serving as a Senior Manager in Analytics at MMA (Marketing Management Analytics), a role they began in 2025. With prior experience as a Senior Analyst in Client Strategy & Analytics at Nielsen and a Senior Associate in Marketing Science at OMD USA, Sam has cultivated a strong analytical skill set and extensive experience in strategy and team management. They have also held various roles in other well-known companies, including Havas Media Group and PwC. Sam is pursuing a Master's degree at the University of Rochester and a Bachelor's degree at Nanjing Normal University, reflecting their commitment to ongoing education.
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