Richard Friend

Richard Friend is a seasoned Product Director currently at Mobilityways, where they lead product initiatives. They previously held significant roles at NielsenIQ Brandbank, including Director of Product, and Global Head of Product Management & Marketing, overseeing diverse teams and product strategies across 17 global markets. With over a decade of experience in product management and marketing, Richard has a solid background in business analysis and program management, having also contributed as a Research Analyst at Moneyfacts Group plc early in their career. Their expertise encompasses strategic thinking, customer relationship management, and continuous improvement in product delivery.