Lori Chatwin

Digital Strategist at Mobylogix

Lori Chatwin has worked as a Digital Strategist at Mobylogix since July 2015. In this role, they are responsible for decreasing the cost per acquisition, increasing return on investment, and using data-driven strategies to enhance lead generation campaigns. Lori is skilled in advanced Google Analytics, AdWords Editor, conversion rate optimization, and A/B testing. Lori takes ownership of the entire campaign lifecycle, from goal-setting to implementation and reporting. Lori also provides strategic recommendations to company founders. Prior to their role at Mobylogix, Lori worked as a Business Analyst at Vibes from August 2014 to May 2015. In this position, they identified and documented business requirements, conducted research on potential solutions, and contributed a business perspective during design reviews.

Lori Chatwin pursued their Bachelor's degree in Business Administration and Management, General from the University of Bradford School of Management from 2010 to 2014.

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Timeline

  • Digital Strategist

    July, 2015 - present